Nurturing Leads Training Course

Master the art of nurturing leads with the right strategies

Nurturing leads is significant during a buyer’s journey to turn your prospects into customers. This Nurturing Leads Training Course discusses how to master the art of nurturing leads through effective strategies. Understand your buyers’ journey, how to qualify leads, align your strategies better with a buyer’s journey, and develop a blueprint for nurturing leads. The course includes handouts, worksheets, and scenarios. This information is also available within a larger course: Introduction to Sales Training Course.

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What's Covered in This Course?

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Course Outline

Lead Nurturing Training Course
1.   Course Overview
  • Course Overview
2.   Nurturing Leads
  • Understanding the Buyer Journey
  • Handout: The Buyer’s Journey
  • Aligning Your Strategy with the Buyer Journey
  • Worksheet: Strategizing with the Buyer’s Journey
  • Creating a Lead Nurturing Strategy
  • Handout: Sample Lead Nurturing Emails
  • Scenario
3.   Conclusion
  • Course Handouts
  • Assessment
  • Course Feedback
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